| THEORETICAL
The course is
divided into two (2) parts, theoretical & practical.
The theoretical
part of the course is comprised of 8 lessons as
follows:
Lesson
1 - THE
BEGINNING
What skills and
knowledge do I need? What about education? Does
it matter?
How do I get my
foot in the door? Ideas for getting into the
business.
How do I actually
apply for a job?
Where are jobs for
beginners advertised?
Producing and
recording a professional audition.
MONEY
What could I earn
as a beginner?
What could I earn
when I'm more experienced?
What's the top
money I could work towards?
Do I need to join
a Union?
How do radio
stations make their money?
WHO ARE SOME
OF THE PEOPLE I'LL MEET IN MY FIRST JOB?
Owners and
Management.
The Program
Director.
The Production
Manager.
Consultants.
Journalists.
Salespeople.
The Office People.
The Promotions and
Publicity People.
Engineers and
Technicians.
The Receptionist.
I'M ON THE
AIR. NOW WHAT? (Pt. 1)
The On-Air
Attitude.
Teams.
Do I need to be
funny to be a success?
Lesson
2 - I'M ON THE AIR. NOW WHAT? (Pt.
2)
How can I outshine
other D.J.'s?
How can I sound
good on the air?
Program
preparation.
Microphone
techniques.
Sound effects:
when and when not to use them.
Music beds.
What's so
important about air checking?
What are "the
Basics" I often hear mentioned?
Timing out.
People looking for
free plugs.
What if I make a
mistake?
Lesson
3 - RADIO AND TALK
Taking calls. How
do I do it?
How do I make
calls really work?
Interviews and how
to do them successfully.
What do I need to
know about reading commercials?
Commercial Breaks.
THE MUSIC
Who chooses it and
how?
Voice Production:
Bob Hughes.
Lesson
4 - FORMATS
How many different
formats are there?
What's the word on
"talk radio?"
How can I become a
good radio producer?
How do I become a
talk-radio star?
Which format will
provide the most for future radio stars?
Requests and how
they fit the format.
THE NUTS AND
BOLTS OF RADIO
The Studio.
Recording stuff.
Selector.
RCS and
studio-playout systems.
Multi-track
editing.
Telephone hybrid.
The control
room…logging, compression, sound processing.
Lesson
5 - NETWORKING
What's the history
of Networking?
The downside to
networking.
AUTOMATION
What is it?
What's the history
of Automation?
How to make
automation sound live.
Some problems of
automation.
System crash.
C.D. standby.
Live assist.
Lesson
6 - RADIO AND
THE LAW
Ethics.
Standards.
Trade Practice
Act.
The ACCC
Defamation.
Apologies.
Copyrights.
Contempt.
T.C. permits.
Get yourself out
of hot water.
What are FARB and
the ABA?
WHAT IS THE
DIFFERENCE BETWEEN AM, FM, DIGITAL, INTERNET AND
SATELLITE RADIO?
Digital Radio.
Internet Radio.
Streaming. Web. Chat. Wireless devices. Managing
a wired world.
Satellite Radio.
Lesson
7 - OUTSIDE BROADCASTS
What are they for?
The History.
The Dangers.
Meeting the Fans.
PROMOTIONS
What are they for?
What are
Promotions?
What makes a good
promotion?
Stunts.
Publicity.
ANNOYING
THINGS
The Studio
Hotline.
Dealing with
Management.
Being Fired.
Lesson
8 - RATINGS AND
RESEARCH
Ratings…can
you believe them?
How are radio
surveys conducted?
What do surveys
tell you?
Where can surveys
go wrong?
What's the future
for surveys?
How important is
research?
What sort of
research is done?
Internet
accountability.
PEOPLE
YOU'LL MEET ALONG THE WAY
Ego and those with
it.
"Funny in the
Corridors".
No "street
cred".
Record Company
reps.
Experts.
THE WALK OF
LIFE…YOUR FUTURE
Get a Life
Money and the
future.
Living with Radio.
LET'S GO
BACK TO WHERE WE CAME IN…AND ASK
"WHY?"
Don't forget to
check out the practical component of the course.
Copyright
© 2002 Ian MacRae Radio School. All rights
reserved.
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